Another group of fashion anarchists
in the 70s was Punks. Rebellion was at
the very heart of the punk trend. Invented by Malcolm McLaren and Vivienne
Westwood the pair were inspired by elements of bondage gear like rubber and leather
studs which they sold from their shop 'SEX' in the Kings Road Emporium. The
pair spawned Kings Road as a fashion capital in its own right. Along with the traditional components of bondage they combined the look
with muslin and cotton t-shirts, vests and drain pipe jeans which were de-constructed and ripped then pinned back together to form a new silhouette. Tartan and leather were
key elements of the trend. Malcolm McLaren began managing the Sex Pistols which combined with Westwood's fashion revolution secured Punk as not
only a trend but a lifestyle during the 1970s. The Punk trend was a shock to the
system of the fashion world and created a tsunami of trends featuring punk
elements and fabrics which was seen in the A/W 2013 Tartan trend. Disobedience
was the height of fashion.
Across the
Atlantic something big was dancing its way around New York. The Disco look was sophisticated and
alternative. The Disco crowd were
disaffected by the destructive forces of crime and drugs devastating the
streets of New York and partied harder in west 54th Street's Studio 54. To make
the exclusive guest list the disco look was essential. Leotards, metallic vests and dresses, high
waisted spandex trousers, jumpsuits, footless tights with leg warmers and
anything sequinned were staple wardrobe pieces. Preferred fabrics were satin,
lamé, polyester, velour, Lurex and spandex. Bianca Jagger became an icon of the
disco trend. The slim line silhouette of disco was achieved using fabrics like
silk jersey and crepe de chine which fell from the body in fluid shapes. Disco
was the last iconic look of the 1970s and brought the most revolutionary decade
in fashion to a close.
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